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Alice Cooper, European Travel Manager, TRW Automotive.
The company has 3,000 frequent travellers in the U.K. and 7,000 in Europe.
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TRW wanted to reduce costs by implementing an online travel booking solution, first in the UK and then across Europe, combined with a point-of-sale travel transaction fee:
"The key drive to go online was cost savings. The 'pay as you fly' nature of transaction fees ensured that travel costs could be allocated properly across the organisation."
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TRW worked closely with American Express and technology provider GetThere to implement an online booking solution in the UK:
"To implement successfully, we felt we needed a joint team.The American Express Usage Manager provided ongoing training support and ran a useful analytical session identifying areas for improvement."
An extensive communications plan was developed with input from the American Express usage manager and rolled out with executive support from TRW.
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56% online adoption rate
40% reduction in transaction fees
7% savings on average ticket prices on top ten online routes
Payback reached in just three months
"Online booking has become accepted across most of the organisation. We are still aiming for a 90% adoption rate and believe this is possible."
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